1. Research Magazine for My Genre !


      Destination is the first magazine I want to dissect. 

History
    First edition was posted in 2008. The editor at the time was  Enas Hashani. Currently the editor is Maria Mahdaly. In 2010 after the quick success of the magazine, the parent company, Rumman, was ranked as Saudi Arabia’s fastest growing start up by the All world network. To expand its reach further, in 2013, they decided to create a special edition that caters to the city of Riyadh. In 2018, they have combined all the cities to create Destination KSA that caters to the countries under the banner Guide to Saudi Arabia. 

Genre
   Travel & Places/ Lifestyle

Demographics
    120,000 people tune into this magazine. It’s audience consists most of english speakers who are local, visitors, or tourists. The age group would be 20-45 years. Most of its readers are socially outgoing, and eager to participate in community leisure activities. 

Production
    The magazines are put into stores such as embassies, clinics, housing compounds, hotels, malls, cafes, restaurants, gyms, and spas. In addition, they have a virtual magazine. 
      
Content
   This magazine includes home, arts, wedding, travel, ramadan, education, fashion, food, and health issues. 

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